Jenn Mears Web Design

North Shore Web Design & Development

New Site Launched: EOyourlife.com

eo_home

Last year Carrie Stack of the Say Yes Institute and a certified Life Coach, asked me about helping her to launch a s site for her new project entitled EO.  EO stands for Emotional Orgasm which is a term she and her business partner Michele Lazcano came up with to describe a moment when you connect with another person and the both of you realize that the connection has moved both of you forward to living your life fully.

I have to say I had a few EO’s of my own with this project.  In collaborating with Katharine Navins of Tallow Studio for the visual aspects of the site, I came to realize that the “splash page”, long considered a no-no among designers, can actually be a very effective tool in focusing the user’s attention on the site’s various sections before they dive right into the content.  Katharine’s use of the gentle blue and white gradient tile in the background and the clean look of the EO logo makes for a very soothing inital impression and prepares the viewer for a relaxing enjoyable time spent reading about Carrie and Michele’s vision of how we can all connect with each other and live our lives more fully.

eo_blog

One thing that was a fun challenge in developing the site was finding a way to display the beautiful navigational buttons Katharine designed without having to resort to javascript or tables.  I found that giving the unordered list that contained the navigation its own id and then using relative positioning to place it on the page, then allowed me to style all of the links with some universal styles, such as visibility, borders, margins, padding and line-height (to fool IE into expanding the clickable area to cover the entire button).  Then, giving each list item its own id gave me precise control over where the link was displayed via absolute positioning and also allowed me to display a different background (the various buttons) for each link.

Social networking, by its very nature, is also a big part of EOyourlife’s focus.  In addition to the text links to Twitter and Facebook at the bottom of each page, I also installed the Add-to-Any plugin so users can easily share the site with friends.  Also in use are the plugins; MailChimp/Analytics 360 to help maintain the newsletter email list and monitor site traffic, Cforms, for the site’s contact forms and All-in-One SEO pack to enhance the use of page titles and optimize the site’s content.

Check out EOyourlife.com and share the good vibes!

Posted 5 days, 21 hours ago at 4:13 pm.

Add a comment

New Site(s) Launch: Lovejoy Designs.net

When Katharine Navins, Tallow Studio’s owner needed a Wordpress developer to bring her site design for Lovejoy Designs to fruition, she came to Jenn Mears Web Design with the page concepts and site architecture wonderfully laid out with a great eye towards color and balance. Utilizing a theme called Silver Dreams, I was able to re-create Tallow’s design and developed some page templates to match the various looks through-out the site. The biggest challenge came with the desire to present the Portfolio and Featured Products sections with an interactive gallery that allowed the user to click on thumbnails to view a full-size image on the same page. I decided to use Alex Rabe’s NextGen Gallery plugin with some extensive modifications developed by Arafatbd.net and several other members of the Wordpress community. After a few late nights and some wp forum stalking, the site finally came together. Love Joy Designs is a Boston-based interior design firm owned by Phoebe Lovejoy Russell, a designer with a great flair for color, form and function. Her throw pillow designs were especially fun ( a great bonus when you are tweaking a gallery of them at 1am!) and her blog, Design Lab, is sure to inspire readers everywhere.

Posted 3 months, 2 weeks ago at 8:33 pm.

1 comment

Site Launch: C3 Salon.com

Jenn Mears Web Design is thrilled to announce a new site launch for C3 Salon based in Marblehead, MA. Recently voted Marblehead’s number one salon, C3’s owner, Christine Knight found that she wanted to give her web site an overhaul to match her re-vamped business. Formerly Creative Cuts and Color, the name C3 Salon was available and the new url c3salon.com was chosen.

Christine wanted to emulate the rollover navigation used on a salon’s site that she liked, and it was a fun challenge to create a similar effect using just an HTML list and some a:hover CSS trickery. The home page has four nature images which, when moused over, reveal four main areas of the site.

The site’s main navigation also made use of a drop-down menu that was also styled with CSS to match the color theme of the site.

In addition to information about the salon’s stylists and services, a new contact form was utilized to enable clients to book their appointments online. This was a great experience in working with a client who was full of constructive ideas and feedback and the resulting collaboration will hopefully be a new asset to an already very successful business!

Posted 4 months, 1 week ago at 8:42 am.

Add a comment

Freelance Switch: Effective E-mail Campaigns

Since a few clients have gone green and made the switch to email newsletters and marketing materials, I thought this article on Freelance Switch may come in handy for the new year.

Posted 1 year, 2 months ago at 9:01 am.

2 comments